40/3 Protest Tee!

Action 40/3 Protest T-shirts are now available from our ACTION403 online shop. 

If you would like your T-shirt in time for Saturday 22 September, get your order in soonest … note, shipping times —

Overnight delivery within Aotearoa to urban addresses
2–3 days for rural / no delivery to PO boxes
Worldwide, see shipping details

Action 40/3 Protest
Best Design Awards evening
Saturday 22 September, 6.15–7.30pm
The Viaduct Events Centre (outside)

— details below / shop Action 40/3

40/3 Tee — shop now >> Action 40/3

What is Action 40/3?

A pop-up protest collaboration between Designers Speak (Up) and Auckland Feminist Action, and others in the wider design and art community, to highlight gender and cultural diversity issues within the design industry, as represented by the Designers Institute of New Zealand.


1997 – 2017, 43 Black Pins awarded to 40 men, 3 women; and for this year’s Best Design Awards, of the 9 convenors of juries for judging the nine main categories and various sub-categories, 8 are men and 1 is a woman. Of the jurors and convenors combined, 46 are men and 15 are women. The jury for the Value of Design Award is made up of men only, no women.

How has this happened? Where are the women?

E tū! show your support, join the action

We would love your support by your presence on the night. Every gender, every diversity, welcome. We will protest outside the Best Design Awards 2018 event at The Viaduct Events Centre, Auckland, with placards, cat masks (the purr-y version of Guerrilla Girls), 40/3 badges and T-shirts. If you prefer to be incognito, bring your own gold, purple or black stocking to wear over your head (the Pin Award colours).

If you’re attending the awards, and unsure how to show your support for this call, we will offer you a button badge to wear, and you are welcome to buy a 40/3 T-shirt.

Up until now the plan has been under wraps as we organise and gather support to make this action positive and fun — with serious intent. If protest action appeals for an hour or so, keep an eye on social media and the event Action 40/3 #action403 —

Kia kaha, kia toa, kia manawanui.

Ka kite anō,

Designers Speak (Up) + Auckland Feminist Action

40/3 button badges

Action 40/3 Protest
Best Design Awards evening
Saturday 22 September, 6.15–7.30pm
The Viaduct Events Centre (outside)

(meeting place tbc)

>> shop Action 40/3


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